Grace Beverley is the founder of TALA, the activewear brand disrupting the industry with premium-quality products at accessible prices. While the company started online, opening physical stores had been years in the making. Beverley says retail isn’t just about sales—it’s about giving customers the chance to experience the products, find the right fit, and connect with the brand. Here’s why she believes brick-and-mortar still has a place in the future of retail